Last semester, the Head Honcho of White Girl Salsa, Julie Nirvelli, gave a great talk in my class. Her salsa is outstanding — and she has a brand that stands out in the marketplace. After class, I asked Julie: Which is more important: White Girl Salsa’s recipe or branding?
When I was visiting the University of Melbourne on sabbatical, I asked Adam Barsky, how people justify doing something unethical at work. His answer (based on his research): Read more about it in his recent paper: Barsky A. (2011) “Investigating the Effects of Moral Disengagement and Participation on Unethical Work
I recently wrote about how laughter can indicate one of two things: a situation that seems wrong is okay or a situation that seems okay is actually wrong. If laughter signals these two situations, you would expect it to occur mainly in the presence of other people, and it does.
I formed a “Board of Evaluators” for the consumer behavior course I teach at the Leeds School of Business. The BOE, as I like to call them, were tasked with evaluating two minute pitches that the students put on YouTube. The class was told that the BOE would be acting
Reposted from last year’s popular post. How have you had friends or family meet a Hollywood actor and marvel at how short he is in real life? (This phenomenon seems to happen more often with males than females, so I will limit the discussion to male actors.) My friend, @markferne,
The next time you check into a hotel, I suggest you check for bed bugs. What do you do if you find evidence of bed bugs? A) Grab your bag. B) Go to the front desk. C) Tell an associate that your room has bed bugs. D) Enjoy an upgraded
Guest post today. I assigned the Innovator’s Dilemma to my undergraduate Consumer Behavior class. I also gave them an assignment: Write a blog post that describes the important takeaway messages from the Innovator’s Dilemma for A) managers and B) entrepreneurs. (Hint: those conclusions are different.) Motivate your message with an
Have you been to a haunted house recently? There are two kinds of comedy associated with haunted houses: You observe people being scared and then laughing about it. You laugh at people’s reactions to being scared. Both seem to be happening here. Check out more here. Alf Lamont, a friend
Welcome back to another episode of “Aging Single,” where Peter McGraw explores the intricacies of aging, retiring, and dying solo. This time, in episode
Welcome to the final episode of I’M NOT JOKING. Comedian JD Lopez returns from Episode 1 to debrief and reflect on Peter’s experience building
