Blog

Singles and Their Pets

Subscribe to Single Insights Americans (and much of the world) are obsessed with their pets. The majority of U.S. families have a pet. Indeed, pets factor into the American dream: a house, car, kids, and a dog for the kids. Yet most of the growth in pet ownership is happening for

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The Prenup – The Solo Show on Fireside

The Solo Show on Fireside seeks to destigmatize single living and celebrate remarkable solos. This week’s Solo Show explores the Prenup A preview of some topics in this show: Marriage as an Economic Transaction Divorce Experiences Equality in Marriages To learn about prenups, listen HERE. Find out about Peter McGraw

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Alone Not at Home: What do Singles do Alone in Public?

By Peter McGraw Subscribe to Single Insights: The Science of Solos How many people go out in public alone—to enjoy a cappuccino, go to the movies, or even attend a concert? To answer that question, I surveyed single and married Americans (N = 254), asking them about their lone participation

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Brad Sucks Doesn’t Suck – The Solo Show on Fireside

The Solo Show on Fireside seeks to destigmatize single living and celebrate remarkable solos. This week’s Solo Show explores Brad Sucks Doesn’t Suck A preview of some topics in this show: Brad’s Music Career Brad’s Mental Health The fruition of some of his songs To learn about Brad Sucks, listen

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The Importance of Remarkable Friends – The Solo Show on Fireside

The Solo Show on Fireside seeks to destigmatize single living and celebrate remarkable solos. This week’s Solo Show explores The Importance of Remarkable Friends A preview of some topics in this show: How friendships form The role friendships play in living a remarkable life Friendship as a dynamic enterprise To

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Singles are Fueling the World’s Biggest Day of eCommerce

Singles are Fueling the World’s Biggest Day of eCommerce By Peter McGraw Subscribe to Single Insights What started as a small celebration of single living at a Chinese university has turned into a global demonstration of the buying power of singles. Partnered people have Valentine’s Day and New Year’s Eve,

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Introducing Single Insights: The Science of Solos

Subscribe to Single Insights Organizations are fixated on families—targeting them with products and promotions. By doing so, however, these organizations end up fighting for the same customers. Yet, there is another market—one that is overlooked and undervalued. They are the one hundred and twenty-eight million adults in the United States

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Podcast - I'm Not Joking

Curtain Call

  Welcome to the final episode of I’M NOT JOKING. Comedian JD Lopez returns from Episode 1 to debrief and reflect on Peter’s experience building

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