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When Acting Like a Comedian Will Get You in Trouble

The following is adapted from Shtick to Business: What the Masters of Comedy Can Teach You about Breaking Rules, Being Fearless, and Building a Serious Career. (Handout/MCT) Who doesn’t want to be the funniest person in the office? But as a behavioral economist turned humor researcher, I have stopped encouraging

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Why Vaudeville Was the Epitome of the Lean Startup

The following is adapted from Shtick to Business: What the Masters of Comedy Can Teach You about Breaking Rules, Being Fearless, and Building a Serious Career. (Kobal/REX/Shutterstock) There is a saying in Silicon Valley, “Launch early and often.”  To be successful launching early and often, it is critical to limit

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Pick a Fight: How Controversy Earn Fans for Your Brand

The following is adapted from Shtick to Business: What the Masters of Comedy Can Teach You about Breaking Rules, Being Fearless, and Building a Serious Career. Comedian Sacha Baron Cohen offended some people with his lime-green mankini-wearing character Borat, but he was too busy listening to the people he made

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Covid-related thoughts that might help

Here is a preview of Covid-related insights from a forthcoming episode of Solo (on 7/30). These three observations were made by friends whom I sought advice from after a covid-related meltdown I was having. 1. “The cavalry is not coming.” By now, this should be self-explanatory. There is no institution

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Q: What is the opposite of brainstorming? A: Sh*tstorming

As you know, I have a new book. (Pro-tip: don’t launch a book during a pandemic.) In any case, I gave a talk about it today and presented the concept of shitstorming (or the HR-friendly name “shtickstorming“). What is shitstorming? Here is the passage from Chapter 1 (Reverse it.) that

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Curtain Call

  Welcome to the final episode of I’M NOT JOKING. Comedian JD Lopez returns from Episode 1 to debrief and reflect on Peter’s experience building

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