Random

Shtick to Business is available for pre-order on Amazon

I am pleased to announce that (unlike toilet paper) my new book -Shtick to Business –  is available for pre-order on the Amazon. What do comedians know about killing it in business? Just ask a behavioral economist (i.e., me) who teaches MBAs by day and decodes comedy by night. Dr.

Read More »

Pitch Lab comes to the Leeds School of Business

The robots are coming. With that in mind, I have been incorporating communication, creativity, and charisma lessons into my marketing management course. Students are going to need those skills during the fourth industrial revolution. The Leeds School recently covered a comedy-inspired “pitch lab” that I recently hosted.  Here is an

Read More »

Leeds Business Insights comes to Denver (11/7)

Quick post: Last chance to RSVP for Leeds Business Insights event down in Denver tomorrow night (11/17/2017). Innovative research for real-world impact Leeds Business Insights is a series of speaking and networking engagements featuring today’s groundbreaking research that shapes tomorrow’s workplace. Come engage with your fellow alumni and our world-renowned faculty

Read More »

A note from a comedian

I occasionally receive emails from (real) people commenting on the benign violation theory. Sometimes the message is critical. And sometimes complimentary. I received this message from a comedian (who asked to remain anonymous). It’s a thoughtful take connecting the theory to comedy: Dear Dr. McGraw — What interests me most

Read More »

Creative PhD students

I am teaching a PhD seminar on consumer and managerial decision making. I have a schedule conflict with an upcoming class. So, I asked the students to come up with a useful way to spend that time (until I can get the class rescheduled). Their first suggestion was to engage

Read More »
Not Featured

Curtain Call

  Welcome to the final episode of I’M NOT JOKING. Comedian JD Lopez returns from Episode 1 to debrief and reflect on Peter’s experience building

Listen to Episode »

Sign up to download
the free workbook for
Shtick To Business.

Amazon Best Seller