I recently wrote a post about ESP, where I mentioned work by Daryl Bem. Yesterday’s New York Times reports a forthcoming and controversial paper by Bem (LINK). The paper describes nine unusual lab experiments performed over the past decade by its author, Daryl J. Bem, an emeritus professor at Cornell,
Kit, co-owner of the Boulder cafe Atlas Purveyors (@atlaspurveyors), is helping me run an experiment. We want to sell this rubber chicken: How would you do it? Tell us: ____ Lower the price (e.g., only $.50) ____ Raise the price (e.g., only $5) ____ Make it scarce (e.g., last one!)
I am headed to Ignite Boulder 13 tonight. Ignite Boulder is a night of presentations with a twist. Presenting on a subject of their choice, speakers have exactly 5 minutes to teach something, enlighten us, or simply inspire — backed by 20 slides auto-advancing every 15 seconds. In the past
In a recent post, I mentioned the Gap logo debacle. Here is a fun contest that the creators might want to enter: How low can you logo? Deadline is 12/8/2010. This one, perhaps, is my favorite:
In a recent post, I discussed how airlines have lengthened the amount of time they say your flight will take. As a result, our flight appears to be on time (or not terribly late) even though the actual flight time remains the same. After we discussed the practice in class,
The subject of Extra Sensory Perception (ESP) came up in my class recently. According to a 2001 Gallup Poll, about 50% of the U.S. population believe in ESP. Few of my students were willing to admit publicly that they believe they can predict the future. Nonetheless, we had a spirited
Co-authored with Dan Bartels A small Church in Gainesville, FL recently planned to burn Qurans as part of a protest against “the radical element of Islam.” The burning was to be conducted on September 11, 2010. In response to public and government outcry, the Church’s Pastor called off the protest.
The other day, a co-author, Bridget Leonard, was preparing a poster for the upcoming Association for Consumer Research conference. She needed to bring thumbtacks with her on the plane and was not sure would be able to carry them on. I was not sure either. Seriously. If you have spent
What does a man become when divorced from possessions? As Peter McGraw prepares to leave Denver for Bogotá, I discover that getting rid of
Welcome to the final episode of I’M NOT JOKING. Comedian JD Lopez returns from Episode 1 to debrief and reflect on Peter’s experience building
