Later this month, Phil Fernbach is moving to Boulder, CO to join the Leeds School of Business as a post doc in the Center for Consumer Financial Decision Making. You may remember Phil from a few recent posts. He and I have been looking at how you can win The
There are two prominent issues related to comedy and timing: One has to do with the way that a joke is executed: how quickly it is uttered, where the punch line is placed, when to pause, etc. I will save this issue for a future post. The other has to
It is Startup Week in Boulder, CO. Tomorrow, Thursday 5/19 at 3:00 pm, I am leading a salon style discussion: Why startups should do experiments. I recently visited Dan Ariely, Duke University professor, best selling author, and proponent of experimentation in business (read more). In anticipation of the event, I
Co-authored with Phil Fernbach. In last week’s post, we presented an analysis of the captions for The New Yorker’s Cartoon Caption Contest #281 (which Roger Ebert won). We hoped that the analysis would help generate a general set of principles that would be useful to folks who want to win
Do you want to win The New Yorker’s Cartoon Caption Contest? The New Yorker’s Cartoon Caption Contest is the biggest of its kind in the world. Each week, thousands of readers submit potential captions for the cartoon on the last page of the magazine. The winner gets his or her
Peter McGraw talks to Jonathan Levav about Levav’s paper on sandwich eating and judicial rulings.
Comedian Alonzo Bodden reads Peter McGraw and Caleb Warren’s research paper on humor, and he discusses his reaction to their humor theory.
Peter McGraw’s research on humor is covered in Wired Magazine’s May 2011 issue, which is dedicated to comedy.
Peter McGraw is concerned about his students and has been writing open letters to them. In this Solo Thoughts episode, he reads those letters
Welcome to the final episode of I’M NOT JOKING. Comedian JD Lopez returns from Episode 1 to debrief and reflect on Peter’s experience building
