Choice

When Acting Like a Comedian Will Get You in Trouble

The following is adapted from Shtick to Business: What the Masters of Comedy Can Teach You about Breaking Rules, Being Fearless, and Building a Serious Career. (Handout/MCT) Who doesn’t want to be the funniest person in the office? But as a behavioral economist turned humor researcher, I have stopped encouraging

Read More »

Pick a Fight: How Controversy Earn Fans for Your Brand

The following is adapted from Shtick to Business: What the Masters of Comedy Can Teach You about Breaking Rules, Being Fearless, and Building a Serious Career. Comedian Sacha Baron Cohen offended some people with his lime-green mankini-wearing character Borat, but he was too busy listening to the people he made

Read More »

Covid-related thoughts that might help

Here is a preview of Covid-related insights from a forthcoming episode of Solo (on 7/30). These three observations were made by friends whom I sought advice from after a covid-related meltdown I was having. 1. “The cavalry is not coming.” By now, this should be self-explanatory. There is no institution

Read More »

Working Remotely or Not, Operate Like an Improv Team

Working Remotely or Not, Operate Like an Improv Team The following is adapted from Shtick to Business. With the pandemic in play, millions of workers all over the world have been suddenly ousted from their normal workplaces. When a team that usually works face to face is forced to rapidly

Read More »
Not Featured

Curtain Call

  Welcome to the final episode of I’M NOT JOKING. Comedian JD Lopez returns from Episode 1 to debrief and reflect on Peter’s experience building

Listen to Episode »

Sign up to download
the free workbook for
Shtick To Business.

Amazon Best Seller