Lisa Lacy at ClickZ recently wrote an article about making humorous videos. In it, Caleb Hanson of Rapt Media says he finds the benign violation theory to be a useful model: Humor is a potentially powerful weapon in a brand’s arsenal, but they must be savvy when they wield it in video form. That means […]
Training camp has open, and you have likely been inundated with media reports about preseason games, injuries, and teams with championship aspirations. Though, you are likely seeing more reports than I am – because I have stopped caring about football. I first wrote about this topic a couple years ago, when I did a cost-benefit […]
Quick post. The world has lost a great comedian. Robin Williams is the latest in a line of comedians (e.g., Pryor, Belushi) who died too young. His death raises a question about comedy that comes up again and again: Do comedians have a dark side? Joel Warner and I wrote about the issue in The […]
Good people, I am pleased to announce that Joel Warner and I are on Marc Maron’s WTF Podcast. No one got punched. Listen HERE.
